Helen Tran

Helen Tran

Design Lead at Shopify

Aspiring vagabond seeking the marvellous, absurd, and hilarious • Design Lead 🇨🇦 @Shopify • Writes https://t.co/e4dQdOwoIC

5 action items

How do you elevate the perception of design at a company?

  • A lot of teams confuse creativity for design.

    Creativity is problem solving. Design is the visual expression of that problem solving.

  • Socialize design and make it available to the company.

    Aside from your organic conversations, you can write value-prop documents that describe how design can help their projects and provide business case studies for when certain methods have been successful before. Ensure that your entire design... more