Focus on creativity not design
1. A lot of teams confuse creativity for design.
Creativity is problem solving. Design is the visual expression of that problem solving.
2. Creativity has much more value to a company and will greatly elevate the perception of your team.
If you just focus on design then the company will many see you as a commodity opposed to if you focus on creativity then that is something they will see as a critical asset.
3. If you want more...
I did a whole episode of my podcast dedicated to this subject that might also help. Check out episode 30 - https://itunes.apple.com/us/podcast/the-crazy-one/id1128248295?mt=2